EXPANDABLE ADS

Expansion only allowed for Half Page Ads and Rectangle Ads

• • Click-initiated and rollover-initiated expansion accepted.
• • When rollover-initiated, expansion panel must close when user rolls off ad. Only small, clearly labeled parts of the banner may cause rollover-expansion - the entire ad cannot be a 'hot spot'. 'Hot spots' must be properly labeled (for example, tabs that say 'preview' 'slide show' 'win prizes').
• • When click-initiated, there must be a prominent 'Close' button on expansion panel.
• • Click-initiated audio only.

“Half Page Ads” (300x600)

• • Must expand to the left.
• • Maximum expanded size is 500x600 pixels.

“Leaderboard Buttons”

• • No expanding

“Rectangle Ads"

• • The rectangle may only expand down and/or to the left. The bottom rectangle may only expand up and/or to the right.
• • Maximum expanded size is 500x400 pixels.

IN-BANNER AUDIO

• • Click-initiated audio only.

IN-BANNER VIDEO

• • Video must play within the banner. For all expandable banners with video, video must play within the expanded portion of the banner (See Expandable Ad specs for more information).
• • Click-initiated audio only.

FLASH

• • In order to track click throughs and other click initiated reporting, all swf files must contain the ClickTag parameter:
• on (release) {
  getURL(clickTAG, "_blank");
  }
  
• Click here for full documentation on the clickTAG parameter and proper coding of Flash files.