Reynolds American Operating Companies To Produce Digital Vapor Cigarettes In Tobaccoville, North Carolina
05/23/2014
According to Reynolds American Inc., parent company of R.J. Reynolds Tobacco Company, a multi-million dollar investment will also be made for high-speed, next-generation e-cigarette manufacturing equipment at R.J. Reynolds’ Tobaccoville manufacturing complex.
“VUSE is a game-changing product and a tangible demonstration of our companies’ mission to transform the tobacco industry,”said Susan M. Cameron, President/CEO of Reynolds American Inc., the parent company of both R.J. Reynolds Tobacco Company and R.J. Reynolds Vapor Company. “We need additional production capacity for VUSE to support the national roll-out of the brand, and the highly trained workforce here in our home state of North Carolina made it the perfect choice for our expansion location.”
Cameron said that VUSE is the top-selling vapor cigarette in Colorado and Utah, the two states in which it has broad distribution and full marketing support. A national roll-out of VUSE will begin this summer.
If our past successes in converting smokers to VUSE are any indication of our future response from adult tobacco consumers nationwide, we’ll need new-generation, high-speed equipment and a larger workforce to support market demand,” Cameron said.
Installation of the new-generation equipment will begin this summer. Currently, production of VUSE cartridges and other components is done for R.J. Reynolds.
Vapor Co. at a contractor’s facility in Kansas. Cameron said that both the existing facility and the new equipment will be needed for the foreseeable future to meet anticipated market demand for VUSE.
“Transforming our community for the better is part of our overall commitment to transforming the tobacco industry,” Cameron said. “We’ve done that in a number of ways –through philanthropy, through the donation of properties and buildings to fuel economic development, and through employee volunteerism. But I can tell you, it sure feels good to be announcing new jobs and a major investment in equipment right here in North Carolina.”
Project Announcements
Canfor Expands Fulton, Alabama, Production Operations
04/22/2024
Tucker Door & Trim Plans Henrico County, Virginia, Operations
04/19/2024
Zekelman Industries Expands Blytheville, Arkansas, Operations
04/19/2024
Fibrebond Corporation Expands Webster Parish, Louisiana, Operations
04/19/2024
Master Steel Expands Hardeeville, South Carolina, Operations
04/19/2024
L3Harris Technologies Expands Orange County, Virginia, Operations
04/18/2024
Most Read
-
2023's Leading Metro Locations: Hotspots of Economic Growth
Q4 2023
-
2023 Top States for Doing Business Meet the Needs of Site Selectors
Q3 2023
-
38th Annual Corporate Survey: Are Unrealized Predictions of an Economic Slump Leading Small to Mid-Size Companies to Put Off Expansion Plans?
Q1 2024
-
Manufacturing Momentum Is Building
Q1 2024
-
Making Hybrid More Human in 2024
Q1 2024
-
20th Annual Consultants Survey: Clients Prioritize Access to Skilled Labor, Responsive State & Local Government
Q1 2024
-
Public-Private Partnerships Incentivize Industrial Development
Q1 2024