Team Créatif Group, a French-based marketing and design firm, will open its U.S. headquarters in Charlotte, North Carolina
. The company will lease
a 3,000 square foot operations center in the city’s uptown, hiring 40 people over the next three years.
With its global headquarters
in the heart of Paris, Team Créatif is an international French design agency with offices in France, Brazil and Indonesia. Team Créatif’s global clients include Mars Inc. and its brands Pedigree, Royal Canin and Whiskas; Danone and its brands Volvic, Actimel, Activia and Nutricia; Chiquita Europe; and many more international and national brands.
The new Charlotte operation is designed to support Team Créatif’s global concept of working with local customers, the Charlotte Chamber said.
“We chose Charlotte because of its vibrant and international flair and the great creative talent pool
in the area,” said Sylvia Vitale Rotta, Founder/CEO of Team Créatif. “The combination of lower business costs, direct international and domestic flights, and the proximity to our U.S. customers made uptown Charlotte the perfect location for our U.S. business.”
The Charlotte Chamber collaborated on this project with Ideas@Work, Charlotte Center City Partners and the North Carolina Department of Commerce in assisting with the site selection process