Area Development
Apple plans to invest $1-billion over the next decade on two Nevada facilities, a 350-acre data server center for its cloud computer service near Sparks, and a regional business, purchasing and receiving office in Reno's downtown district.

This week the project moved closer to becoming reality, after Apple received pledges of tax breaks from the city of Reno and Washoe County officials. The project only has to pass review by the Governor's Office of Economic Development before it can break ground.

As an incentive, Reno City Council members agreed to participate in an $89-million tax incentive package, providing the firm with a 75 percent reduction in the amount of sales taxes it would owe to entice the firm to open in the Tessera District. As part of the deal, Washoe County provided Apple with an 85 percent property tax reduction.

Reno Mayor Bob Cashell said "Reno has been working to diversify its economic base. This is a project in which we can all work together for the good of the whole. Apple will create jobs and brings millions of dollars to our community which will help everyone. The project will provide an economic boost to Washoe County, City of Reno, City of Sparks, the Washoe County School District, and the State of Nevada."

The Mayor added Apple's presence in the Tessera area of the city will give the downtown an economic boost and help attract other tenants.

While comment from Apple officials was not immediately available, the Mayor's office reported "Apple will hire about 40 employees at the data center and up to 200 independent contractors. Additionally, there will jobs created in the construction industry to build the data center and business office in downtown Reno. Many of those employees will come from all over the Truckee Meadows. Bringing more jobs and money will have a trickle down effect to grow our economy. "