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TiiCKER Expands Grand Rapids, Michigan, Operations

05/30/2023
TiiCKER, the world’s first shareholder loyalty and engagement platform, plans to expand its operations in Grand Rapids, Michigan. The $4.8 million project is expected to create 73 jobs over the next three years.

The company will purchase the building it is currently leasing at 61 Commerce Avenue SW which will serve as its corporate headquarters.

“TiiCKER was launched to allow public companies to connect with, and market to, their retail shareholders. We’ve since become the world’s largest shareholder loyalty platform with triple-digit user growth and strong customer momentum in the past year,” said Jeff Lambert, Founder and CEO of TiiCKER. “It’s time for our team to expand in line with our platform’s growth, and we appreciate that our investments in Michigan talent are being supported by the Michigan Strategic Fund, MEDC and The Right Place. As we grow, these funds will help us recruit and retain high-tech and sales talent in Michigan, my home and an incredible place to work, play and scale a world-class startup.”

The project is being supported by a $510,000 Michigan Business Development Program performance-based grant, approved by the Michigan Strategic Fund. In addition, The Right Place is providing staff time in support of the project.

“Congratulations to the TiiCKER team on your continued growth and success! We’re pleased to earn your continued investment in Michigan, which demonstrates that our state can successfully compete with the coasts for venture funding and high-tech companies,” noted MEDC Senior Vice President of Regional Prosperity Matt McCauley. “We are grateful to the Governor, bipartisan leaders in the Legislature and local officials for their continued support of the Michigan Business Development Program. We’re proud to join The Right Place in supporting TiiCKER, and will continue working to grow jobs and provide greater employment and entrepreneurial opportunities for our friends and neighbors in West Michigan.”

As the world’s first intelligent software platform that engages, verifies and rewards retail shareholders, TiiCKER makes it easy for investors and the brands they love to connect through a simple verification process that links directly to investors’ online brokerage accounts and allows new investors to trade for free.

“As a region, we are committed to fostering a diverse and thriving technology sector,” added Jen Wangler, Vice President of Technology at The Right Place and project lead. “TiiCKER’s decision to expand in Grand Rapids proves that we are making significant strides in achieving this goal. We’re thrilled to have a Wall Street pioneer building in our community.”

“TiiCKER’s job commitments and investment in Grand Rapids are another example of the economic development momentum in the city,” said Jeremiah Gracia, Director of Economic Development for the City of Grand Rapids. “We appreciate the addition of another tech company in downtown Grand Rapids and the company’s decision to purchase and renovate real estate that will accommodate its growth and provide additional office space for other growing companies.”

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