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Area Development - Site Selection, Facility Planning and Workforce Development

BOM BOM Brands Plans Miami, Florida, Regional Operations Center

03/19/2019
BOM BOM Brands, the premium cream liqueur brand from wellness-focused adult beverage company Sippwell Spirits, continues its national expansion plans, entering Florida and California with a new regional operations center in Miami, Florida.

BOM BOM's award-winning flavors, Coco Mochanut and Nilli Vanilli are currently available and the brand's newest flavor, Fully Baked, will follow shortly, company officials said.

"We are excited to be bringing BOM BOM to Florida and California, two markets that deliver a great opportunity to connect with our more health-conscious consumer," shared Eva Maria Janerus, Co-founder & CEO of Sippwell Spirits. "And, we're thrilled to be doing it with one of our strongest chain relationships. We've been fortunate to have amazing partners that really care about delivering quality to their customers and communities, ranging from Whole Foods and Stew Leonard's Wines to ShopRite and Wal Mart."

"We want our company to always evolve and we never settle which is why Nilli Vanilli uses almond milk and Fully Baked uses hemp seed milk to get our creamy rich texture without using dairy,” she added.

"Entering Florida and California with Total Wines and More is a great starting point in two markets we feel very strongly about," added Kevin Mowers, Co-founder of Sippwell Spirits. "It provides for a nice platform to add other leading chains as we approach summer and our key holiday selling season."

Sippwell Spirits was founded in 2016 by Kevin Mowers, a food scientist with experience working with companies such as Heineken, Diageo, ConAgra and Heinz and Eva Maria Janerus, who worked in finance. The company is focused on developing and marketing premium adult beverages with a focus on plant-based protein and healthy indulgence.

The company's first brand to market, BOM BOM, means "Good Good" in Portuguese and represents their mission, to make delicious drinks that Taste Good and are Made Good. Their three award-winning flavors are currently sold in 13 states at more than 1,500 liquor stores, restaurants, resorts and bars.

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