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Corporate Tenants Focus on Better Real Estate Deals in lieu of other Site Selection Factors
What is meant by "less-than-optimal decision" being made to catch real estate opportunities.
 

John Morris, Partner, Global Consulting Practice, Cushman & Wakefield, Inc.
There is a significant rise in the relative importance of "available buildings" in corporate site selection right now. Surveys from Area Development support the rising trend today of clients and companies looking for available buildings in site selection processes that previously would have been focused more on the optimal site and not necessarily a better building. With the current and rare opportunity to "buy low" and select an existing building at perhaps a huge discount to market, there are going to be situations where a tenant has decided to occupy a building based on its real estate attributes without taking into consideration, at an appropriate relative level, all the remaining critical site selection variables. These market-biased decisions should be carefully reviewed for their "all-in" impact on operations. Cushman & Wakefield has numerous examples to cite of the "less than optimal" consequences that such decisions can generate.
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About the Author

John Morris, Partner, Global Consulting Practice, Cushman & Wakefield, Inc.
John Morris is the Co-Head of Cushman & Wakefield’s Global Business Consulting group. He is lead practitioner for Cushman & Wakefield’s Supply Chain Solutions Consulting practice and is based in Rosemont, IL. Morris is an industry leader in network and location strategy for manufacturing and distribution operations. He has an extensive background in supply chain strategy, network design, supply chain cost reduction, and transportation operations. He holds an MBA from UCLA’s Anderson School (with Honors) and a Bachelor's in Economics and Chemistry from Duke University.

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