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Area Development - Site Selection, Facility Planning and Workforce Development

Grow Therapy Relocates-Expands New York City Headquarters

11/13/2025
Grow Therapy, a mental health platform that allows licensed therapists and psychiatrists to deliver in-person and online therapy and psychiatric care, plans to expand its operations in New York City. The project is expected to create at least 186 jobs over the next five years.

The company has signed a lease at 100 Broadway for approximately 19,000 square feet.

“New York is where Grow began, with a simple Craigslist ad asking mental health providers if they needed help contracting with health insurance,” Grow Therapy CEO and Co-Founder Jake Cooper said. “Today, nearly one million people across the country turn to Grow for effective mental health care, and that kind of momentum starts in New York. As we take on the hard work ahead, we are building clinician-guided artificial intelligence that supercharges care, and we are investing here because this city is a magnet for talented people with grit and purpose. We are grateful to Empire State Development and the Excelsior Jobs Program for their support.”

The project is being supported by up to $1.8 million in performance-based Excelsior Jobs Program tax credits.

“New York is home to world-class talent and forward-thinking companies driving change in healthcare and technology,” noted Empire State Development President, CEO and Commissioner. “Grow Therapy’s decision to expand here underscores our state’s leadership in building a modern, equitable healthcare system powered by innovation. These are the kinds of high-quality jobs that strengthen our communities and keep New York at the forefront of digital health.”

Grow Therapy is a mental healthcare company that provides both online and in-person therapy and medication management by connecting clients with independent therapists. The company partners with numerous health insurance plans and also accepts out-of-pocket payments, aiming to simplify the process of finding and accessing care.

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