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Area Development - Site Selection, Facility Planning and Workforce Development

BSH Home Appliances Expands New Bern, North Carolina, Manufacturing Operations

06/06/2025
BSH Home Appliances Corporation, the home appliances division of the Bosch Group, plans to expand its operations in New Bern, North Carolina. The more than $11 million project is expected to create 199 jobs in Craven County.

The investment will allow the company to establish a central hub for cooking and dishwashing research, innovation and manufacturing, along with distribution and customer support for the U.S.

“BSH’s manufacturing operation has called North Carolina home for many years, and this expansion is reflective of a valued relationship that’s deepening as we move forward,” said Darcy Clarkson, Chief Executive Officer of BSH Region North America. “New Bern’s importance to BSH is growing, and this investment is one of several new developments that will increase our footprint, create jobs and drive innovation for the company as we look to the future, with North America designated as a growth region for BSH.”

A performance-based grant of $500,000 from the One North Carolina Fund will support the project. The OneNC Fund provides financial assistance to local governments to help attract economic investment and to create jobs. Companies receive no money upfront and must meet job creation and capital investment targets to qualify for payment. All OneNC grants require matching participation from local governments, and any award is contingent upon that condition being met.

“BSH’s decision validates North Carolina’s reputation for manufacturing excellence,”noted Commerce Secretary Lee Lilley. “This latest investment mirrors our commitment to developing our world-class workforce and training systems that help attract companies to every corner of the state.”

In addition to the North Carolina Department of Commerce and the Economic Development Partnership of North Carolina (EDPNC), other partners in the project include the North Carolina General Assembly, North Carolina Community College System, Craven?Community College, North Carolina State University, North Carolina’s Southeast,?Craven County,?Craven 100 Alliance, City of New Bern, Duke Energy, and Piedmont Natural Gas.

BSH Home Appliances Corporation, a subsidiary of BSH Hausgeräte GmbH, designs, manufactures, and markets a wide range of home appliances under brands like Bosch, Thermador, and Gaggenau. The company sells products through various channels, including distributors, independent dealers, national retailers, and builders.

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