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Area Development - Site Selection, Facility Planning and Workforce Development

Northbridge Centre Transformed Into Contemporary 21-Story Tower in West Palm Beach, Florida

11/12/2018
Crocker Partners, an owner, operator, and developer of office and mixed-use projects throughout the southeast and southwest, competed its $15 million renovation of Northbridge Centre, a 21-story skyscraper in Downtown, West Palm Beach, Florida.

"This $15 million renovation has redefined Northbridge Centre. Since embarking on this transformation 12 months ago, we have appealed to and executed deals with some of the strongest new-to-market tenants,” said Brett Reese, Senior Vice President of Crocker Partners.

“We have repositioned Northbridge Centre with a contemporary feel and premier tenant roster. This renovation and its amenities offer the quality and match the expectations commensurate with the West Palm Beach submarket. Our team focused on what our tenants desired and delivered on it,” Reese added.

Crocker Partners acquired the property in 2016 in a joint venture with Connecticut-based Greenfield Partners, on the premise of offering quality space at a discount by reviving the asset with a complete exterior and interior renovation. This included the build-out of a 3,000 square foot conference facility, upgrades to multi-tenant corridors, restrooms and elevator cabs, development of spec-suits and a complete transformation of the lobby and entrance. The building façade was also upgraded.

The renovations have already attracted new tenants. According to Tower CRE's President Jon Blunk, “40,000 square feet of leasing has been completed this year, 30,000 of which went to new-market tenants. The newly designed spec-suites have also already been leased.”

"Northbridge Centre has truly become a top tier building," said Blunk. "Just look at the volume of new leasing in the last year and the quality of the new tenant mix. This level of activity is 40% higher in terms of new leads than our competitors in the CBD."

With unobstructed views of the Atlantic Ocean, Intracoastal Waterway and Palm Beach Island, Northbridge amenities include a conference center, waterfront fitness club, high-quality café and barista, full-service car wash, bank, executive valet parking and an established Paul James salon.

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