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Area Development - Site Selection, Facility Planning and Workforce Development

Red Ventures Undertakes $90 Million Expansion At Its Lancaster County, South Carolina

11/04/2015
Red Ventures, a technology-enabled sales and digital marketing company, started a $90 million expansion of its existing operations center in Lancaster County, South Carolina. The company will construct a new facility, named RV4, and generate approximately 1,500 new jobs.

The new RV4 structure, which will be comprised of three interconnected buildings, will include a sales center, learning and development center, a six-story office tower and two parking decks. In addition, Red Ventures plans to invest in the infrastructure in and around the Lancaster County campus, including the construction of a new road from S.C. Highway 160 and the widening of Red Ventures Drive, as well as investing in new water, sewer and power capacity for the facility. Expected to be complete by mid-2017, the expansion will bring Red Ventures’ employee capacity to 4,500, more than doubling the size of the company’s current South Carolina workforce.

“Attracting and retaining the best talent requires a purposeful – and continued – focus on creating an environment that celebrates collaboration, creativity and continued learning. This campus expansion and the amenities included, specifically the learning and development center, position us well to compete for and retain the best talent,” Red Ventures CEO Ric Elias said.

The Coordinating Council for Economic Development has approved job development credits, as well as a $550,000 grant to Lancaster County to assist with the costs of road improvements related to the project.

“We’ve always known that the partnership between the state of South Carolina and Red Ventures was something special, and this new $90 million investment shows what can happen when you combine a growing, innovative company with the business-friendly environment we have created here. The 1,500 new jobs this fantastic company is creating in Lancaster proves its commitment to the people of South Carolina, and we couldn’t be more excited to celebrate today,” Governor Nikki Haley said.

“Red Ventures has been a tremendous partner since joining the South Carolina business community six years ago, and today’s groundbreaking only further solidifies their status as one of the fastest growing businesses in our state. In the years to come, I look forward to watching Red Ventures build on this remarkable momentum, ensuring both increased opportunity and prosperity for the people of Lancaster County,” Secretary of Commerce Bobby Hitt added.

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