• Free for qualified executives and consultants to industry

  • Receive quarterly issues of Area Development Magazine and special market report and directory issues


Viper Motorcycles Moving HQ and Production to Auburn, Alabama

Viper Motorcycle Company is moving is headquarters and production center from Minnesota to Auburn, Alabama. The company will begin producing vehicles in Auburn in 2011. Viper will occupy a 63,000-square-foot space in the Auburn Technology Park West and create 100 jobs over two years.

"The Auburn facility and community support places us in a position to achieve our annual goal of 2,000 motorcycles and 2,000 aftermarket engines within five years," said John Silseth, CEO of Viper Powersports, the parent company of Viper Motorcycle Company.

The proximity of Auburn University helped attracted Viper to Alabama. Andrew Broadley, the company's technical director, said the presence of the school offered a chance to combine student and faculty knowledge with Viper's technical capabilities. That "will allow [Viper] to expand our research and development capability towards new projects," Broadley said.

Viper produces high performance, super cruiser motorcycles.

Exclusive Research