Consultants Forum Advertise
Subscribe
Close

  • Free for qualified executives and consultants to industry

  • Receive quarterly issues of Area Development Magazine and special market report and directory issues

Subscribe Now
Renew

Area Development - Site Selection, Facility Planning and Workforce Development

Under Armour Creates Design Hub in Portland, Oregon

09/15/2017
Under Armour, a leader in the performance footwear, apparel and equipment, introduced its newest center for performance innovation in Portland, Oregon. The facility will bring footwear design and development under one roof.

The 70,000 square foot building sits in Southwest Portland adjacent to the recently refurbished Duniway Park, and at the site of a former YMCA facility. According to company officials, to assist the company's most significant push in the footwear business to date, the new innovation hub includes a forward-looking biomechanics lab and performance training center for athlete testing.

The Under Armour Portland operations center is home to the design, development and innovation teams. Dubbed UA PDX the Portland facility was created to condense and accelerate the footwear and apparel design process by connecting designers and developers with an innovation team and athlete performance analytics in real-time and around the world.

"Footwear is a key driver of our long-term growth and success," said Peter Ruppe, Sernior Vice President for Footwear at Under Armour. "We've established a strong foundation, and now UA PDX represents a considerable leap forward towards creating leading performance footwear designed to make athletes better."

Exclusive Research