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Innovairre Communications Expands Bedford County, Virginia, Operations

Innovairre Communications, a global manufacturer of direct mail fundraising campaign materials for the nonprofit community, will invest $4.85 million to add state-of-the-art digital printing equipment and expand its operation in Bedford County, Virginia.

“This advanced press installation is going to be the biggest paradigm shift this site has ever seen,” said Chad Stephenson, Senior Vice President, Operations at Innovairre. “Our employees are exceptionally well suited to take on this challenge in Virginia.”

The Virginia Economic Development Partnership worked with Bedford County and the Lynchburg Regional Business Alliance to secure the project for Virginia. The Virginia Tobacco Region Revitalization Commission approved $65,000 in Tobacco Region Opportunity Funds.

The company will be eligible to receive Sales and Use Tax Exemptions on manufacturing equipment. Funding and services to support Innovairre Communications’ employee retraining will be provided through the Virginia Jobs Investment Program. The Region 2000 Workforce Development Board will also assist Innovairre and other print industry companies to develop the pipeline of talent.

“As one of the largest employers in Bedford County, Innovairre Communications is incredibly valuable to the region’s economy, and I am pleased this global company has chosen to reinvest in Virginia,” said Governor Ralph Northam. “To stay competitive in a 21st-century economy with ever-evolving industries, it is important to modernize equipment and retrain employees to learn new skills and processes. This investment is a testament to the Commonwealth’s skilled pipeline of talent and competitive business environment, and we are confident that Innovairre will continue to thrive in Bedford County.”

“Retaining quality employers, like Innovairre, that reinvest in their operations and their employees is critical to the vitality of Virginia’s economy,” said Secretary of Commerce and Trade Esther Lee. “It is exciting to see Innovairre making significant upgrades to remain competitive in the marketing industry, and we thank the company for its continued partnership with Bedford County and the Commonwealth.”

“We’re thrilled that Innovairre selected Bedford County for this expansion,” said Mickey Johnson, Chairman of the Bedford County EDA. “The company has had a presence in Forest for 28 years, and we are proud to support its growth here.”

“I have worked with Innovairre and its predecessor for many years,” said Senator Steve Newman. “They have been an important employer in the Forest area for many decades. Innovairre is dedicated to helping nonprofits help others by giving them the tools they need to achieve fundraising success. I am deeply honored to have such a company in my district and am grateful that they have chosen to reinvest in their commitment to Bedford County through this expansion.”

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